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First GameStop announced that it had an exclusive demo of Madden NFL 10, and now Microsoft has made it known that the previously announced demo featuring the New York Giants and Dallas Cowboys will come to the Xbox Live Marketplace a week before its release on other platforms -- provided you're an Xbox Live Gold member. The premier tier gamers will be able to slug it out in the snow at Giants Stadium when the demo is released on the Marketplace this Thursday, July 23.

You'll only be able to enjoy a game that lasts eight minutes; if you want a demo with the typical default five minute quarters, a GameStop pre-order is your only option before the game's August 14 release.

Along with the release of the demo on other platforms on July 30, that's also when Xbox Live Silver members will be able to get in on the fun.